Case Studies


CustomIsland Paris

Brand Identity | Website Design | Website Development


Profile

Custom Island, Paris a company that creates customized smartphone cases and covers. Its journey started from a case-only company to a complete customized and treated cases company, exclusively for iPhones. The brand appeal lies in quality & adorability for an elite demographics. As they expected to make sure their brand's outlook is something that’s unique.
Background

Custom Island have given unique looks to their customer’s iPhones with customized jewels, embedded stones, silver and gold plating. With the changing landscape of the e-commerce industry, Custom Island wanted to stay up-to-date with latest e-commerce trends and strengthen the brand connect through their new website. The idea was to build a customized look & feel of the complete website, that is responsive and showcases types of stones, gems and colors. 
Challenges
  • Unstructured Data and Categories
  • Puzzling Navigation
  • Backend could be Image Heavy
  • Responsiveness for user experience
  • Thorough analysis to bring in user’s perspective was essential
  • Digital activities required to be started from the scratch
Plan of Action
  • Creation of Brand Identity – An interesting logo that forms understanding and deep connection with elite customization.
  • User Friendly and Clear Interface - The structure to be worked from the user’s perspective
  • Responsive Website - The website design technology to make the site functional across all platforms
  • Set up Navigation, Header, Footer and Query system in place for the website
  • Categories & Subcategories - Organized product tree structure
  • CMS - Extended & Efficient Content Management System
  • Payment Gateway were integrated for customer payments
Solutions
  • Logo Design with a concept of ‘White Snow Fox’, as they are known to change colors in different seasons.
  • Responsive Website Design – iPhones, Desktop and iPad accessible.
  • User-Friendly Structuring – Colors were kept dark in background and ever changing customizable features – for use to select and choose their type of stones and see the results on screen.
  • End-to-End Ecommerce Solution – safe payment portal for users with strong 128bit security encryption.

Pastel Singapore

Website Design | Website Development


Project Scope
Pastel is one of its kind Interior Design and Consultation company in Singapore with young and raw concepts where plethora of ideas beautifying homes and offices.
They had a ‘raw’ style to be precise that is abstract and more close to the natural beauty.
 
Client Requirements
•  Build an abstract website, that doesn’t follow contemporary lines.
•  A Unique one-page website that showcases everything about the company in one view.
•  Should be accessible using iPad, but simple for smart phones.
•  The incorporation of “Form Submission” feature.
 
Challenges
•  One of the big challenges was to make the site user friendly with proper validation
•  Raw and Abstract layouts using HTML5 and CSS3
 
Services Deployed
Website Design
•  Abstract Design that can compile whole website in one page.
Website Development
•  Website/Email Hosting
•  Complete Design and Development
•  Content Management System was developed only for Projects
Website Support
•  Technical Support
•  Remote Online Data Backup
Project Management
•  Defining a clear program of work and project schedule
•  Specifications & Documentation
•  Quality Assurance
•  Post implementation review and phase architecture